FinTech

How to Choose a Payment Provider

3 Mins read
Stripe
Braintree
PayPal
Amazon Payments
PayU

Variety is definitely a benefit, but sometimes it makes it very difficult to choose. Payment providers (or payment gateways) are legion, so it is really easy to fall a victim to analysis paralysis while trying to choose the one that will power up your business. As always, there is not a universal solution for every problem. You should decide which payment provider to use based on the type of service you provide and the market you want to target. 

However, always consider:

The location of your company. The providers are limited to their partners and licenses for geographic regions. So, not all providers will be able to provide in your country;

-Payment methods you require. Not all providers support all methods;

-The currencies you want to operate with. Remember, people prefer using their domestic currencies

-Whether a provider is PCI compliant. If no, the providers are not secure for a business

-Whether a provider is GDPR compliant. if you want to work with the EU market, is a must. 

Moreover, there are things you should avoid, choosing a payment provider:

-Complicated integration or setup (it is not that difficult to create an easy-to-install service today. If a provider failed to do so, be ready for further unnecessary complications)

-Lack of transparency

-Unapparent fees (if a payment provider makes it difficult to determine the exact price of its services, it does not consider its price a competitive one) 

-Lack of flexibility regarding adaptation to your service and/or programming language

-Reliable and easily-accessible support

Considering the mentioned above, we decided to put into a tight package key features of the top payment providers so you can read and pick the one and the only one that will suit your needs.

Stripe

Prices: 

-2.9% + $0.30 per transaction

-3.9% + $0.30 per transaction

-$2 per active account per month + 0.25% of account volume

-2% per transaction – currency conversion

-$15 for each chargeback incident

-0.8% – $5 cap per ACH payment transaction

Key Advantages: 

-Customized UX. Provides a UI toolkit that can be used to create unique Stripe payment forms. 

-Quick and easy to set up or integrate into an existing website. 

-Sigma service allows viewing data and analytics in a real team, providing constant insights. 

-Has a feature that allows the customer to divide payments between themselves and persons who use their service to sell stuff. 

-Accepts ACH (Automated Clearing House) payments, which are direct charges to bank accounts. 

-Covers 26 countries and works with 135 currencies.

-Works with AliPay, which allows targeting the Chinese market. 

Key Disadvantages: 

-Does not provide integration with PayPal

Stripe holds platform owners responsible for any charges.  

Conclusion: Stripe is best for accepting payments of any type. 

Prominent Customers: Lyft, Slack, Kickstarter, Pinterest.

Braintree

Prices: 

-2.9% + $0.30 per transaction

-3.9% + $0.30 for international transactions

-1% per transaction – currency conversion

-$15 for each chargeback incident

Key Advantages: 

-Complete drop-in UI offers a quick and simple way of accepting payments.

-Covers 40 countries and 130 currencies. 

-Provides smooth and quick integration with PayPal

-Fast to response and easily-available support

-Braintree provides Vault for keeping sensitive data on a secure platform to ensure that a business stays PCI- compliant

Key Disadvantages: 

-Requires an additional server request that can delay loading by 1-2 seconds

Conclusion: Braintree is best for accepting payments directly in international currencies. 

Prominent Customers: Uber, Airbnb, GitHub, SkyScanner 

PayPal

Prices: 

-2.9% + $0.30 for US transactions

-4.4% + fixed fee for international transactions

-1-4% per transaction – currency conversion

-$30 per month for PayPal Payments Pro plan

-$15 for each chargeback incident

Key Advantages (including Payments Pro plan): 

-Complete drop-in UI offers a quick and simple way of accepting payments.

-Works in 200+ countries and regions

-Custom checkout

-Once a payment is sent and processed, it will available to you in minutes

Key Disadvantages: 

-Payments Pro plan is required for a fully customized experience

-Only 26 currencies are available

Conclusion: Best for simple online payments 

Prominent Customers: eBay, Google Play, Cineplex, IKEA. 

Amazon Payments

Prices: 

-2.9% + $0.30 for US transactions

-3.9% + $0.30 for international transactions

-1-4% per transaction – currency conversion

-$30 per month for PayPal Payments Pro plan

-$20 for each chargeback incident

Key Advantages: 

-Allows clients to use their Amazon login information

-A-to-z guarantee and protection plan include fraud detection and merchant protection with a possible refund

-Featured eCommerce suite helps to promote and sell products

Key Disadvantages: 

-Sometimes, integration requires additional development 

-Narrow. Created for eCommerce retailers, 

Conclusion: Amazon Payments service is created for online retailers and sellers. Ideal for accepting payments from Amazon accounts. 

Prominent Customers: Dyson, Midwest Sports, Lulus, Nine West

PayU

Prices: 

-2% + GST (goods and services tax) per transaction 

Key Advantages: 

-Offers more than 250 local payment methods

-Direct connections to local acquirers, which results in higher clients’ approval rates 

-Functional of the application is easy to extend even without coding knowledge

Key Disadvantages: 

-17 countries and 20+ currencies only

Conclusion: a simple payment solution that fills in the gaps left by the other payment providers

Prominent Customers: TUI, Amway, goibibo, Groupon

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